Inside OA: Bernadette MBOUE

Community Manager at Omenkart

What is the role of a Community Manager at Omenkart?

The Community Manager at Omenkart is in a way the spokesperson for the brand he/she is dedicated to on social networks, so he/she must maintain a positive, authentic and consistent online presence, to help increase brand awareness and customer loyalty.

What was your background before Omenkart?

Before Omenkart, I worked as a sales and community manager in a financial management firm and as a freelance community manager.

Tell us in a few words about the specific features of your community management business.

My focus is on authenticity, personalized interaction and building lasting relationships with communities. This is achieved through targeted strategies and relevant content adjusted according to trends and after analysis of community reactions, of course while remaining sensitive to our customers' expectations and requirements, because the aim is clear: to build solid, lasting relationships with the audience.

What have you learned since joining Omenkart?

Since joining Omenkart, I've been able to develop a number of skills, including my analytical abilities and the importance of teamwork. Basically, at Omenkart I'm acquiring and shaping the method, "the gesture".

What do you like best about your job?

What I appreciate most in my work is the realization phase of video production.
In short, to experience first-hand all the steps involved in bringing our ideas to life and creating quality content, as well as discovering the interest the project arouses in the customer.

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